A Visual Language inspired by bamboo
Mozomoza craft their strollers from bamboo, a choice rooted in sustainability, strength, and timeless style. Bamboo grows fast, like kids do, and it's tough enough to handle whatever adventures come your way.
We took on the challenge of expressing this natural inspiration through a clear, compelling visual identity. Observing bamboo closely, we discovered the striking circular patterns revealed when it's sliced, a detail that became our visual cornerstone. Organic circles inspired a versatile and visually appealing set of brand assets, subtly embedding Mozomoza's sustainable ethos into every touchpoint.